International Business History: A Contextual and Case Approach Book + PRICE WATCH * Amazon pricing is not included in price watch

International Business History: A Contextual and Case Approach Book

This text presents for the first time the history of international business, using both a case and contextual approach. Case studies from around the world are analyzed in both their internal and external contexts. Divided into five geographical sections--Europe, the United States, Central America/South America/the Caribbean, Africa, and Asia/ Western Pacific--the text features case studies of particular businesses of various periods, as well as essays on international business and economic integration in the particular regions. Introductions to each section define main themes and relate the case studies to those themes; commentaries introduce each case study and summarize key issues.Read More

from£29.75 | RRP: £23.95
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  • 027594414X
  • 9780275944148
  • Dennis M.P. McCarthy
  • 30 April 1994
  • Greenwood Press
  • Paperback (Book)
  • 304
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