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International Strategic Management and Government Policy Book
Focusing on four key areas in international strategic management, this volume closely examines the areas of HQ-subsidiary relationships, international marketing strategy, international strategic alliances and international manufacturing and technology strategy. Within this essential framework new insights are presented by key academics in the field in areas such as investment decision-making, uncertainty avoidance and buyer-supplier partnerships. Representing a broad panorama of contemporary thought, this volume is a must for anyone interested in current developments in international strategic management.Read More
from£91.73 | RRP: * Excludes Voucher Code Discount Also available Used from £N/A
- 0312214405
- 9780312214401
- Peter J. Buckley
- 1 November 1998
- Palgrave MacMillan
- Hardcover (Book)
- 264
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