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International Trade and Competition (Mcgraw Hill Series in Management) Book
This collection of case studies, comprised entirely of Harvard Business School cases, develops a conceptual framework for students of management that should improve their ability to compete internationally. Its cross-disciplinary approach integrates coverage of international economics, business strategy, government policy, global politics, economic theory and industrial policy in order to provide a practical yet sophisticated framework for managing international competition. The work explores the chief sources of international competitive advantage available to firms - country environments, government policies and firm capabilities - and provides students with an understanding of key institutions and regulations of international commerce, such as the GATT and US trade law. In this edition, 15 of the 30 cases are new. They address such topics as the emergence of global competition, the role of cross-border alliances, the rise of regional free-trade areas and the impact of industrial policy. They also focus more on non-American firms, with detailed material on foreign country conditions and government policies.Read More
from£49.93 | RRP: * Excludes Voucher Code Discount Also available Used from £8.88
- 0070723001
- 9780070723009
- David B. Yoffie, Benjamin Gomes-Casseres
- 1 January 1994
- McGraw-Hill Inc.,US
- Paperback (Book)
- 574
- 2nd Revised edition
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