Internet Marketing in Hospitality (Neteffect Series) Book + PRICE WATCH * Amazon pricing is not included in price watch

Internet Marketing in Hospitality (Neteffect Series) Book

Internet Marketing in Hospitality instructs and acts as a resource for effectively using the Internet as a marketing tool. This comprehensive resource provides principles for website and e-mail marketing, offers practical examples, and outlines techniques for helping visitors find and return to a website. The volume examines the hospitality industry including types of businesses and types of sites, as well as creating and building an Internet presence, portals, search engines, directories, and other places to be found, Internet advertising, promotion (on the net and off) and print/media advertising, and e-mail marketing. For individuals in the hospitality industry.Read More

from£29.99 | RRP: £29.99
* Excludes Voucher Code Discount Also available Used from £7.53
  • 0130984752
  • 9780130984753
  • Barbara H. Cox, William Koelzer
  • 6 February 2004
  • Prentice Hall
  • Paperback (Book)
  • 320
  • 1
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