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Introduction to Business: A Contemporary View Book
Focusing on building students' business vocabulary and skills, this new edition provides coverage of such relevant issues as career choices, the global business environment, ethics, multicultural work-force management and small business management. Included are such topics as quality, multiculturalism, sexual harassment, global competition and small business ethics. A carefully designed pedagogy should help students develop a basic understanding of modern business, and develop greater insight into career possibilities. "Discover your career" vignettes open each chapter to introduce students to the wide variety of careers in business.Read More
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