Introduction to Marketing, International Edition Book + PRICE WATCH * Amazon pricing is not included in price watch

Introduction to Marketing, International Edition Book

Offers students the ability to recognize how much marketing principles play a role in their day-to-day lives. This title enables students to experience marketing through billboards television commercials and in the cereal aisle at the grocery store.Read More

from£67.48 | RRP: £47.99
* Excludes Voucher Code Discount Also available Used from £5.59
  • Pickabook

    Carl McDaniel, Joseph F. Hair, Charles W. Lamb

  • 0538754877
  • 9780538754873
  • LAMB/HAIR/MCDANIEL
  • 5 May 2010
  • South Western College
  • Paperback (Book)
  • 804
  • 11th Revised edition
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