Introduction to Marketing Book + PRICE WATCH * Amazon pricing is not included in price watch

Introduction to Marketing Book

The Sage Course Companion on Marketing is an accessible introduction to the subject that will help readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams and prepare for and write assessed pieces. Readers are encouraged not only to think like a marketer but also to think about the subject critically. It is much more than a revision guide for undergraduates; it is an essential tool that will help readers take their course understanding to new levels and help them achieve success in their undergraduate course.Read More

from£17.53 | RRP: £12.99
* Excludes Voucher Code Discount Also available Used from £7.07
  • 1899750150
  • 9781899750153
  • Jim Blythe, Ian Evans
  • 30 September 1996
  • Aureus Publishing
  • Paperback (Book)
  • 136
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