Keep the Right Customers: The Key Steps to Profitable Customer Retention Book + PRICE WATCH * Amazon pricing is not included in price watch

Keep the Right Customers: The Key Steps to Profitable Customer Retention Book

This practical manual presents a management strategy for developing and implementing a customer-retention strategy. It explains why customer retention matters, how and why organizations should be selective about securing and retaining those customers, and how retention will improve profits.Read More

from£N/A | RRP: £20.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0077091396
  • 9780077091392
  • Mark Stewart
  • 1 June 1996
  • McGraw-Hill Publishing Co.
  • Paperback (Book)
  • 254
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