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Key Concepts in Public Relations (Palgrave Key Concepts) Book
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Waterstones
An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further read
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Blackwell
Creativity, innovation and excellent management skills are at the forefront of public relations and combine to create an industry of unrivalled dynamism. The field relies on a myriad of surrounding disciplines too, and students will inevitably...
- 0230203299
- 9780230203297
- Sandra Cain
- 30 April 2009
- Palgrave Macmillan
- Paperback (Book)
- 224
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