Kmart's Ten Deadly Sins: How Incompetence Tainted an American Icon Book + PRICE WATCH * Amazon pricing is not included in price watch

Kmart's Ten Deadly Sins: How Incompetence Tainted an American Icon Book

Advance Praise "It's not a pretty story, but it is a well-told story of the decline and fall of Kmart, the discount chain that pioneered the new category that brought us Wal-Mart. Every would-be entrepreneur should read this cautionary tale." -Al Ries, Chairman, Ries & Ries "A well-written comparative analysis of why Kmart failed and Wal-Mart continues to thrive. The management lessons found in the book can be widely applied." -Eugene H. Fram, J. Warren McClure Research Professor of Marketing, Rochester Institute of TechnologyRead More

from£28.25 | RRP: £10.50
* Excludes Voucher Code Discount Also available Used from £23.04
  • 0471435937
  • 9780471435938
  • Marcia Layton Turner
  • 15 August 2003
  • John Wiley & Sons
  • Hardcover (Book)
  • 240
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