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Launching New Ventures Book
This book provides today's entrepreneurs with the tools to start a new venture in a global marketplace. It is organized to follow the logical process of new venture creation from recognizing an opportunity to testing a business concept in the marketplace to creating a company to implement the concept through the writing of a business plan.Read More
from£35.56 | RRP: * Excludes Voucher Code Discount Also available Used from £12.71
- 0395918456
- 9780395918456
- Kathleen R. Allen
- 1 January 1998
- Houghton Mifflin (Academic)
- Paperback (Book)
- 512
- 2nd Revised edition
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