Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI Book + PRICE WATCH * Amazon pricing is not included in price watch

Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI Book

Presents a strategic multi-modal approach to generating qualified leads for complex sales. This book teaches how to define ideal leads and target sales approaches; align sales and marketing to optimize the number of leads; build lead pipelines; use multiple lead generation vehicles including email PR referrals speaking events; and more.Read More

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  • Blackwell

    Presents a strategic, multi-modal approach to generating highly profitable leads Lead Generation for the Complex Sale arms you with a proven approach to generating qualified leads for complex sales. The complex sale, a synthesis of consultative...

  • 0071458972
  • 9780071458979
  • Brian Carroll
  • 1 June 2006
  • McGraw-Hill Professional
  • Hardcover (Book)
  • 224
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