Losing it: False Hopes & Fat P: False Hope and Fat Profits in the Diet Industry Book + PRICE WATCH * Amazon pricing is not included in price watch

Losing it: False Hopes & Fat P: False Hope and Fat Profits in the Diet Industry Book

A reformed dieter and an exbulimic, Laura Fraser traces our fixation with thinness to the images that began appearing a hundred years ago in magazines like Ladies Home Journal and Cosmopolitan. Fraser chronicles the corresponding growth of a $50 billion a year industry that provides false hope in exchange for cash. In this meticulously researched journey through Dietland, Fraser gives the inside scoop on: Diet drugs, including the controversial phen/fen Diet gurus Richard Simmons, Susan Powter, and Dean Ornish Commercial weight loss centers, including Jenny Craig and Weight Watchers Weightloss products like thigh creams and diet cookies Provocative, political, and personal, this revealing book is a remarkable work of investigative journalism and an enthralling, compelling story with almost universal relevance. The hardcover edition of Losing It received major television coverage, including appearances on "NBC Nightly News," the "Today" show, "Home and Family," and "Good Day New York." Excerpts of Losing It and related articles by Laura Fraser appeared in Mirabella, Vogue, Glamour, Fitness, Good Housekeeping, Self, Mademoiselle, and Health. Read More

from£14.68 | RRP: £9.46
* Excludes Voucher Code Discount Also available Used from £8.80
  • 0452272912
  • 9780452272910
  • Laura Fraser
  • 2 December 2003
  • Plume
  • Paperback (Book)
  • 336
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