Luxury Brand Management: A World of Privilege Book + PRICE WATCH * Amazon pricing is not included in price watch

Luxury Brand Management: A World of Privilege Book

Luxury Brand Management: A World of Privilege is the first comprehensive book on luxury brand management. Written by two renowned insiders, the authors provide a broad definition of luxury and examine more than 450 internationally known brands...Read More

from£36.43 | RRP: £26.99
* Excludes Voucher Code Discount Also available Used from £17.25
  • Foyles

    A fascinating and comprehensive examination of the different dimensions of luxury management in various sectors. This is a powerful book for marketers, advertisers and...

  • 0470823267
  • 9780470823262
  • Michel Chevalier, Gerald Mazzalovo
  • 8 April 2008
  • John Wiley & Sons
  • Hardcover (Book)
  • 400
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