MINI: The True and Secret History of the Making of a Motor Car Book + PRICE WATCH * Amazon pricing is not included in price watch

MINI: The True and Secret History of the Making of a Motor Car Book

In May 1959, the first Mini was produced on an assembly line at Cowley, near Oxford. It would take a team of supremely talented designers, draftsmen, engineers and production-line workers to build a car that was unique in appearance and construction. They would clash frequently over an uncomfortable and unsafe prototype, and the public had to be convinced to buy a car that let in two inches of water when it rained. But somehow the Mini became an icon. Originally designed for austerity and efficiency, the car soon came to represent individuality and classlessness. Today, the car is still produced at Cowley - it is now owned by BMW and called the MINI. A great British manufacturing story, it is more popular throughout the world than it has ever been, a symbol of the age that created it. But who makes these things, and what do they think about their work? By meeting the people behind the MINI, Simon Garfield uncovers a fascinating story of British endeavour, ingenuity and masterful marketing. The modern MINI has come a long way from the leaky floor and sliding windows.But throughout its history, the people behind it have always known that they have been making something rare - a car with soul.Read More

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  • Foyles

    In 1959, the first Mini was produced on an assembly line at Cowley, near Oxford. It would take a team of supremely talented designers, engineers and production-line workers to build a car that was unique in appearance and construction. They would clash over an uncomfortable and unsafe prototype, and the public had to be convinced to buy a car that let in water when it rained. But somehow the Mini became an icon. Designed for austerity and efficiency, the car came to represent individuality and classlessness. Today, the car is still produced at Cowley - it is now owned by BMW and called the MINI. A great British manufacturing story, it is more popular throughout the world than it has ever been, a symbol of the age that created it. But who makes these things, and what do they think about their work? By meeting the people behind the MINI, Simon Garfield uncovers a fascinating story of endeavour, ingenuity and masterful marketing. The modern MINI has come a long way from the leaky floor and sliding windows. But throughout its history, the people behind it have always known that they have been making something rare - a car with soul.

  • ASDA

    In May 1959 the first Mini was produced on an assembly line at Cowley near Oxford. Originally designed for austerity and efficiency the car soon came to represent individuality and classlessness. This title presents the story of British endeavour ingenuity and masterful marketing.

  • 057124811X
  • 9780571248117
  • Simon Garfield
  • 1 July 2010
  • Faber and Faber
  • Paperback (Book)
  • 304
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