Major Account Sales Strategy Book + PRICE WATCH * Amazon pricing is not included in price watch

Major Account Sales Strategy Book

Offers various strategies and tactics for the entire major account sales cycle. This book helps you tailor your selling strategy to match each step in the client's decision-making process. It also helps enable you to handle negotiations concessions on price and term agreements skillfully and effectively.Read More

from£N/A | RRP: £17.99
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  • Blackwell

    Salespeople, marketers, managers--everyone who is involved in selling today-- agrees that major accounts are critical to survival. Major Account Sales Strategy is the first book to offer new, proven-effective strategies for major account sales.

  • 0070511144
  • 9780070511149
  • Neil Rackham
  • 1 May 1989
  • McGraw-Hill Professional
  • Hardcover (Book)
  • 218
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