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Making Creativity Practical: Innovation That Gets Results (JB CCL (Center for Creative Leadership)) Book
Creative solutions can be challenged and defended in the pursuit of profitability. But first, creativity must be demystified. A process that targets innovation provides leaders with just such a problem-solving approach. The goal is to produce high-quality ideas that are appropriate to the task—which means groups and organizations can implement them with less risk.Work with the targeted innovation process consists of activities in five areas: stating the problem in a way that encourages creative problem solving, learning and understanding different problem-solving styles, learning and understanding creative pathways and their relationship to problem solving, generating ideas, and evaluating those ideas.Targeted innovation reconciles creativity with management. Managers can use it to solve … read more...problems that meet their organization’s call for innovative answers to current challenges.Read More read less...
from£10.63 | RRP: * Excludes Voucher Code Discount Also available Used from £6.57
- 188219778X
- 9781882197781
- Center for Creative Leadership, Stanley S. Gryskiewicz, Sylvester Taylor
- 3 August 2007
- Jossey Bass
- Paperback (Book)
- 31
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