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Managerial Economics Book
This text seeks to train students to think analytically in a business context. Specifically, it uses over 250 real-world, managerially-oriented applications to show students how managers apply theories and techniques to solve real-world business problems. This approach motivates student learning and extends student thinking well beyond the final exam. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.Read More
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- 0314064338
- 9780314064332
- James R. McGuigan, R. Charles Moyer
- 17 November 1995
- South-Western, Division of Thomson Learning
- Hardcover (Book)
- 700
- 7th Revised edition
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