Manufacturing Strategy: Texts and Cases Book + PRICE WATCH * Amazon pricing is not included in price watch

Manufacturing Strategy: Texts and Cases Book

In many industrial companies, strategic developments are predominantly based on corporate marketing decisions with manufacturing being forced to react to these at the back end of the process. In "Manufacturing Strategy", Terry Hill sets out to show how decisions over manufacturing should form part of the strategic direction of the company as a whole. Based on the first edition, the book has been updated with new material and new case studies including the service elements of manufacturing that reflect the author's ongoing programme of consultancy and research in this field.Read More

from£49.93 | RRP: £39.99
* Excludes Voucher Code Discount Also available Used from £5.27
  • 0333762223
  • 9780333762226
  • Terry Hill
  • 13 October 2000
  • Palgrave Macmillan
  • Paperback (Book)
  • 592
  • 2nd Revised edition
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