Market Research in Health and Social Care Book + PRICE WATCH * Amazon pricing is not included in price watch

Market Research in Health and Social Care Book

A comprehensive and rigorous introduction to the relevance, planning, and management of market research in the areas of health and social care that have developed in Britain and most other industrialized countries. Key features include:* an explanation of how managed care markets provide the context for market research;* a comprehensive guide to choosing the appropriate survey method;* recommendations for commissioning, monitoring and implementing results;* practical advice on producing successful student projects;* and a comparative international perspective. Read More

from£20.70 | RRP: £30.99
* Excludes Voucher Code Discount Also available Used from £6.61
  • 041520755X
  • 9780415207553
  • Mike Luck, Rob Pocock, Mike Tricker
  • 8 June 2000
  • Routledge
  • Paperback (Book)
  • 208
  • 1
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