Market-driven Management: How to Define, Develop and Deliver Customer Value (Wiley Series on Marketing Management) Book + PRICE WATCH * Amazon pricing is not included in price watch

Market-driven Management: How to Define, Develop and Deliver Customer Value (Wiley Series on Marketing Management) Book

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from£22.01 | RRP: £19.99
* Excludes Voucher Code Discount Also available Used from £16.48
  • 0471236934
  • 9780471236931
  • Frederick E. Webster Jr.
  • 18 October 2002
  • John Wiley & Sons
  • Hardcover (Book)
  • 320
  • 2nd Edition
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