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Marketing: A Resource Book Book
This text provides a wide range of thought provoking and flexible material ideal for use in group work, seminars, exam preparation and as a study aid for any marketing student. It includes extracts from the press and from journals and aims to present a European and international perspective.Read More
from£25.99 | RRP: * Excludes Voucher Code Discount Also available Used from £3.57
- 0273607359
- 9780273607359
- Andy Hutchings
- 10 May 1995
- Financial Times/ Prentice Hall
- Paperback (Book)
- 334
- 1
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