Marketing Essentials (with Coursemate and ebook) Book + PRICE WATCH * Amazon pricing is not included in price watch

Marketing Essentials (with Coursemate and ebook) Book

Explains the nature of marketing and the importance of understanding the complexities of the market place in a concise manner. This title follows a logical structure enabling students to see how effective marketing requires an analysis of the...Read More

from£72.88 | RRP: £45.89
* Excludes Voucher Code Discount Also available Used from £N/A
  • 140807592X
  • 9781408075920
  • Sally Dibb, Lyndon Simkin
  • 21 February 2013
  • Cengage Learning, Inc
  • Paperback (Book)
  • 512
  • 2nd Revised edition
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