Marketing Research: Online Research Applications Book + PRICE WATCH * Amazon pricing is not included in price watch

Marketing Research: Online Research Applications Book

Marketing Research is the global leader in marketing research because it demonstrates how to use statistical tools in an intuitive manner. This book addresses and provides information on the new industry certification program. Each copy of the fifth edition includes a SPSS 13.0 CD and annotated screen captures are thoroughly integrated within the text.Read More

from£90.43 | RRP: £68.16
* Excludes Voucher Code Discount Also available Used from £18.52
  • 0132280353
  • 9780132280358
  • Alvin C. Burns, Ronald F. Bush
  • 29 November 2005
  • Prentice Hall
  • Hardcover (Book)
  • 695
  • 5
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