Marketing Research: The Impact of the Internet Book + PRICE WATCH * Amazon pricing is not included in price watch

Marketing Research: The Impact of the Internet Book

Formerly known as Contemporary Marketing Research, Marketing Research: The Impact of the Internet presents marketing research through the eyes of a manger using and purchasing research information, while maintaining solid, competitive coverage of quantitative methods. Extensive updates and revisions enhance its traditional high quality and enjoyable style.Read More

from£95.78 | RRP: £70.95
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0470003626
  • 9780470003626
  • Carl McDaniel Jr., Roger Gates
  • 4 April 2001
  • John Wiley & Sons
  • Hardcover (Book)
  • 727
  • 5th Edition
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