Marketing Research: tools and techniques Book + PRICE WATCH * Amazon pricing is not included in price watch

Marketing Research: tools and techniques Book

Marketing Research balances theoretical and practical elements of marketing research, showing students how to implement marketing research themselves. Real research tools and examples of mishandled practice encourage students to think analytically and critically.Read More

from£N/A | RRP: £35.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0199281963
  • 9780199281961
  • Nigel Bradley
  • 21 December 2006
  • OUP Oxford
  • Paperback (Book)
  • 560
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