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Mastering Strategic Management (Palgrave Masters Series (Business)) Book
This book provides a readable understanding of strategic management and its importance to the success of a wide range of organizations in the private, public, and voluntary sectors. Focusing on the processes of developing strategy, gaining a competitive advantage, creating key competencies, developing strategic marketing, and managing strategic change, this book provides provocative solutions to major management problems. Read More
from£N/A | RRP: * Excludes Voucher Code Discount Also available Used from £N/A
- 033392746X
- 9780333927465
- Tim Hannagan
- 28 November 2001
- Palgrave Macmillan
- Paperback (Book)
- 223
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