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Me and Ted Against the World: An Unauthorised Story of the Founding of CNN Book
They were the odd couple of broadcast news, destined to alter global communications forever -- to free-for-all of a saga that's larger than life and more engaging than a major business book has any right to be.1979. Down in Atlanta, Ted Turner was fighting his battles with the networks. Up in New York, Reese Schonfeld was warring with the network journalists. Then they joined forces in a magnificent experiment and, for the next three years, stood shoulder to shoulder and back to back -- until the allies became antagonists, and the unraveling of CNN began.Turner was cable before cable was cool. Schonfeld was in the TV news business before there was a TV news business was tile best advertising salesman TV has ever known. Schonfeld had invented the first independent news agency that worked. … read more...
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