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Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics Book
This book proposes a revolutionary new theory of construct measurement for the social sciences founded in rationality rather than empiricism. The new theory can be used to design measures of constructs in a range of disciplines from marketing to psychology.Read More
from£87.41 | RRP: * Excludes Voucher Code Discount Also available Used from £72.40
- 1441971572
- 9781441971579
- John R. Rossiter
- 7 December 2010
- Springer
- Hardcover (Book)
- 188
- 2011
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