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Million Dollar Mailing$: The Art and Science of Creating Money-Making Direct Mail, Including Secrets of Using Direct Mail to Make Money on the Internet Book
An exclusive insider's look at the art and science of direct mail creative technique--copy approaches, design, formats, offers--unlike anything ever before assembled. In addition to the successful mailings shown and described in this updated edition of Million Dollar Mailings, new topics include killer fundraising letters, the illustrated history of the magalog, and using direct mail to make money on the internet. This insider's look at the art and science of direct mail also contains an overview (complete with illustrations) of new trends in direct mail.Read More
from£62.21 | RRP: * Excludes Voucher Code Discount Also available Used from £27.88
- 1566251621
- 9781566251624
- Denny Hatch
- 1 May 2001
- Bonus Books Inc
- Hardcover (Book)
- 536
- Updated
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