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Naked Conversations : How Blogs are Changing the Way Businesses Talk with Customers Book
According to these experts blogs offer businesses something that has long been lacking in their communication with customers--meaningful dialogue. Devoid of corporate-speak and empty promises business blogs can humanize communication bringing companies and their constituencies together in a way that improves both image and bottom line.Read More
from£13.09 | RRP: * Excludes Voucher Code Discount Also available Used from £3.30
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Blackwell
With a Foreword by author Tom Peters, this book uses more than 50 case histories to explain why blogging is an efficient and infinitely more credible method of business communication. From the creator of the number one business blog comes a...
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Pickabook
Robert Scoble, Shel Israel
- 047174719X
- 9780471747192
- Robert Scoble, Shel Israel
- 31 January 2006
- John Wiley & Sons
- Hardcover (Book)
- 272
- First Printing
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