National Cultures of the World: A Statistical Reference (Cross-cultural Statistical Encyclopaedia of the World) Book + PRICE WATCH * Amazon pricing is not included in price watch

National Cultures of the World: A Statistical Reference (Cross-cultural Statistical Encyclopaedia of the World) Book

This work is an examination of "borderless" markets where national boundaries are no longer the only relevant criteria in making international marketing, economic planning, and business decisions. Understanding political and nonpolitical borders is especially important for products and industries that are "culture bound" and those that require local adaptation. National culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 75,000 statistics are provided for over 230 national groups covering a number of social, economic, and business variables. A significant review of literature is also included.Read More

from£40.26 | RRP: £79.95
* Excludes Voucher Code Discount Also available Used from £18.67
  • 0313297703
  • 9780313297700
  • Philip M. Parker
  • 28 February 1997
  • Greenwood Press
  • Hardcover (Book)
  • 264
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.