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Neuro Web Design: What Makes Them Click? (Voices That Matter) Book
Applying the research on persuasion and decision-making to the design of Web sites, Weinschenk explains psychological research on social validation, reciprocity, fear of loss, contrast and other principles in an easy to understand way, and then goesRead More
from£32.27 | RRP: * Excludes Voucher Code Discount Also available Used from £3.30
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Blackwell
Why do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision-making, and neuroscience to the design of Web sites. You will learn the...
- 0321603605
- 9780321603609
- Susan M. Weinschenk
- 23 December 2008
- New Riders
- Paperback (Book)
- 168
- 1
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