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![New Perspectives on Industrial Organization: With Contributions from Behavioral Economics and Game Theory (Springer Texts in Business and Economics) Book](/pictures/1461432405.jpg)
New Perspectives on Industrial Organization: With Contributions from Behavioral Economics and Game Theory (Springer Texts in Business and Economics) Book
One of the many innovative features of this book is that it incorporates contributions from behavioral economics and neuroeconomics, providing a deeper understanding of consumer preferences and the motivation for many current business practices.Read More
from£75.97 | RRP: * Excludes Voucher Code Discount Also available Used from £75.02
- 1461432405
- 9781461432401
- Victor J. Tremblay, Carol Horton Tremblay
- 30 June 2012
- Springer
- Hardcover (Book)
- 808
- 2012
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