Next Generation Product Development: How to Increase Productivity, Cut Costs, and Reduce Cycle Times Book + PRICE WATCH * Amazon pricing is not included in price watch

Next Generation Product Development: How to Increase Productivity, Cut Costs, and Reduce Cycle Times Book

Helps readers improve corporate focus on how to achieve a more holistic 'real-time' environment for managing product strategy and product development. This book introduces and examines the practices in which the focus has changed from reducing time - to - market to managing and improving productivity.Read More

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  • Blackwell

    Product development is a process that, like any other, is both manageable and improvable. Next Generation Product Development introduces and examines the newest generation of product development practices, in which the focus has changed from...

  • 0071435123
  • 9780071435123
  • Michael E. Mcgrath
  • 1 May 2004
  • McGraw-Hill Professional
  • Hardcover (Book)
  • 352
  • illustrated edition
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