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Open Innovation: The New Imperative for Creating and Profiting from Technology Book
Shows how companies can use their business model to identify an enlightened role for R&D in a world of abundant information, manage and access intellectual property, advance their current business, and grow their future business. This book shows how open innovation can unlock the latent economic value in a company's ideas and technologies.Read More
from£23.51 | RRP: * Excludes Voucher Code Discount Also available Used from £3.48
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Blackwell
In Today'S Information - RICH environment, companies can no loger afford to rely entirely on their own ideas to advance their business, nor can they restrict their innovations to a single path to market. As a result, says Harvard Business School...
- 1578518377
- 9781578518371
- Henry W Chesbrough
- 1 April 2003
- Harvard Business School Press
- Hardcover (Book)
- 272
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