Personal Selling Techniques for Consultants and Professionals: The Perfect Sales Equation Book + PRICE WATCH * Amazon pricing is not included in price watch

Personal Selling Techniques for Consultants and Professionals: The Perfect Sales Equation Book

Richard Carlson's book presents a complete programme of selling techniques, based on the theory and practice of the communication process, and designed specifically for consultants and professionals. Focusing exclusively on sales tactics and strategies, Carlson demonstrates why sales strategies make or break a professional practice. He shows how to create the perfect sales equation for every type of client, explains how to locate the decision centre in any organization and gives dozens of ways of delivering a sales message. In addition, readers learn the importance of developing a features/benefit profile as a selling tool and find out how to use the highly successful "what if" proposal strategyRead More

from£N/A | RRP: £20.50
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0471590738
  • 9780471590736
  • Richard K. Carlson
  • 15 September 1993
  • John Wiley & Sons
  • Hardcover (Book)
  • 224
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.