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Pitch Invasion: Adidas, Puma and the Making of Modern Sport Book
Describes the story of how sport became so full of money. This book also tells the tales of some of the greatest sportsmen of all time, revealing the Pele pact, Boris Becker's unfortunate contribution to the demise of Puma, and just how Adidas helped Mohammed Ali win his biggest fight.Read More
from£16.18 | RRP: * Excludes Voucher Code Discount Also available Used from £11.62
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Penguin
Unlacing the story of how sport became so full of money... Today, sport is big business, and Adidas and Puma are two of the biggest global brands, paying stars, clubs and competitions to wear their label, dominating everywhere from football pitches to magazine pages.
- 0141023686
- 9780141023687
- Barbara Smit
- 2 August 2007
- Penguin
- Paperback (Book)
- 320
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