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Practical Web Analytics for User Experience: How Analytics Can Help You Understand Your Users Book
Practical Web Analytics for User Experience Teaches you how to use web analytics to help answer the complicated questions facing UX professionals. This book includes a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website. Full descriptionRead More
from£27.89 | RRP: * Excludes Voucher Code Discount Also available Used from £23.26
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Blackwell
Teaches you how to use web analytics to help answer the complicated questions facing UX professionals. This book includes a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions...
- 0124046193
- 9780124046191
- Michael Beasley
- 30 September 2013
- Morgan Kaufmann Publishers In
- Paperback (Book)
- 256
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