Product Design and Development (McGraw-Hill/Irwin Series in Marketing) Book + PRICE WATCH * Amazon pricing is not included in price watch

Product Design and Development (McGraw-Hill/Irwin Series in Marketing) Book

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development, 3/e, by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry trend to perform product design and development in cross-functional teams.Read More

from£58.89 | RRP: £121.99
* Excludes Voucher Code Discount Also available Used from £8.13
  • 0072471468
  • 9780072471465
  • Karl Ulrich, Steven Eppinger
  • 1 September 2003
  • McGraw-Hill Higher Education
  • Hardcover (Book)
  • 384
  • 3
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