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Public Opinion Polling and Politics in Britain (Contemporary Political Studies) Book
Providing an up-to-date introduction to opinion polling and its impact on, and significance in British political life, this work covers topics such as the history of polling, its methodology, polling in election campaigns, and political issues and polling. Using as an example the 1992 British General Election, the book also examines the role and future of political opinion polling in British politics.Read More
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