Public Relations: An Introduction Book + PRICE WATCH * Amazon pricing is not included in price watch

Public Relations: An Introduction Book

This work provides an introduction to understanding how and why public relations works. It describes the key frameworks and developments in public relations, making the vital link between theory and practice by the use of case histories. Assessing theories of communications and PR models, the author then looks at the key elements of any successful public relations programme and their application in specific areas such as: corporate relations; crisis management; internal communication; the public sector; and community relations.Read More

from£N/A | RRP: £15.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0415103207
  • 9780415103206
  • Shirley Harrison
  • 1 September 1995
  • International Thomson Business Press
  • Paperback (Book)
  • 189
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.