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Public Relations Research: An International Perspective Book
This volume presents a global view of the current themes in public relations research, drawing together the work of leading academics in Europe and the United States. It contains comparative studies of public relations practice in different countries and explores issues such as the relationship between PR and journalism, the history of PR and journalism, the history of PR and the moral rule of the public relations practioner.Read More
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- 0415109957
- 9780415109956
- Danny Moss, Toby McManus
- 1 April 1997
- International Thomson Business Press
- Hardcover (Book)
- 315
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