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Public Relations Book
This introduction to PR relates fundamental theory to real-world practice through case studies, PR tools and interviews with practitioners. The chapter structure uses bite-sized chunks of content to help organize learning. The fresh approach and lively writing style provide an accessible text perfect for students new to the subject area.Read More
from£12.74 | RRP: * Excludes Voucher Code Discount Also available Used from £4.69
- 0199565740
- 9780199565740
- Averill Elizabeth Gordon
- 17 March 2011
- OUP Oxford
- Paperback (Book)
- 432
- 1
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