HOME | BESTSELLERS | NEW RELEASES | PRICE WATCH | FICTION | BIOGRAPHIES | E-BOOKS |
+ PRICE WATCH
* Amazon pricing is not included in price watch
Public Relations (Handbook) Book
Public relations is considered to be a key component of any successful business strategy course. This edition of Frank Jefkins' M & E Handbook provides those starting careers in the industry and those taking professional course with a guide to public relations practice. It includes LCCI and CAM syllabi and past examination papers; new examples and case studies; a new glossary; post-1992 focus; and more material on sponsoring, TV and radio after the Broadcasting Act 1990, new IPR and PRCA codes. It is recommended by LCCI and the CAM foundation as well as for students taking CIM courses.Read More
from£5.50 | RRP: * Excludes Voucher Code Discount Also available Used from £N/A
- 0712117644
- 9780712117647
- Frank Jefkins
- 25 August 1999
- Macdonald & Evans Ltd
- Paperback (Book)
- 232
- 2nd Revised edition
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.
Would you like your name to appear with the review?
We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.
All form fields are required.