Radio-Television-Cable Management Book + PRICE WATCH * Amazon pricing is not included in price watch

Radio-Television-Cable Management Book

Radio-Television-Cable Management explores the essential elements of broadcast management, stressing the need for excellence while at the same time balancing the requirements of the public, the owners, and the Federal Communications Commission. The text looks at all levels of management in each of the major components of the broadcasting/cable business including personnel, audiences, programming, sales, financial, legal, and engineering. Historical and factual data are interwoven throughout.Read More

from£122.83 | RRP: £90.99
* Excludes Voucher Code Discount Also available Used from £24.79
  • 0697132374
  • 9780697132376
  • Ward L. Quaal, Les A. Martin, James Brown
  • 1 April 1998
  • Brown (William C.) Co ,U.S.
  • Hardcover (Book)
  • 640
  • 3rd Revised edition
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