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Researching Business and Management: A Roadmap for Success Book
This is an introductory text on the process of research in business and management. It will enable undergraduate, taught postgraduates and MBA students to develop the skills to carry out rigorous research, using a structured approach to the research process from defining the research question, through the selection of methods, to producing a final report. The authors' style is friendly and supportive, occasionally humorous, and they acknowledge the chaos, uncertainty and sometimes complexity inherent in research projects. Research methodologies are explained with great clarity, relating theory to practice throughout. There is a comprehensive website to accompany this text including both lecturer and student resources. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http:///business/maylorblackmon/index.htmRead More
from£31.31 | RRP: * Excludes Voucher Code Discount Also available Used from £3.28
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Blackwell
Researching Business and Management is an introductory text on the process of research in business and management. It will enable you to develop the skills to carry out rigorous research using a systematic approach to the process from defining the...
- 0333964071
- 9780333964071
- Kate Blackmon, Harvey Maylor
- 21 April 2005
- Palgrave Macmillan
- Paperback (Book)
- 384
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