Review of Marketing Research: Special Issue - Marketing Legends: 8 Book + PRICE WATCH * Amazon pricing is not included in price watch

Review of Marketing Research: Special Issue - Marketing Legends: 8 Book

This special issue of Review of Marketing Research is unique in that it contains chapters by marketing legends in their own words. Bagozzi Hunt Kotler Kumar Malhotra Monroe Sheth Wind and Zaltman summarize not only their research but also the salient aspects of their academic life journeys.Read More

from£67.67 | RRP: £67.95
* Excludes Voucher Code Discount Also available Used from £152.43
  • Pickabook

    Naresh K. Malhotra (Editor), Naresh K. Malhotra

  • 0857248979
  • 9780857248978
  • Naresh K. Malhotra
  • 21 July 2011
  • Emerald Group Publishing Limited
  • Hardcover (Book)
  • 376
As an Amazon Associate we earn from qualifying purchases. If you click through any of the links below and make a purchase we may earn a small commission (at no extra cost to you). Click here to learn more.

Would you like your name to appear with the review?

We will post your book review within a day or so as long as it meets our guidelines and terms and conditions. All reviews submitted become the licensed property of www.find-book.co.uk as written in our terms and conditions. None of your personal details will be passed on to any other third party.

All form fields are required.