Secrets from the Innovation Room: How to Create High-Voltage Ideas That Make Money, Win Business, and Outwit the Competition Book + PRICE WATCH * Amazon pricing is not included in price watch

Secrets from the Innovation Room: How to Create High-Voltage Ideas That Make Money, Win Business, and Outwit the Competition Book

Secrets from the Innovation Room : Paperback : McGraw-Hill Education - Europe : 9780071443753 : 0071443754 : 12 Nov 2004 : Explains how the creative process is learnable, just like any other skill. This book debunks long-held myths and mysteries, replacing them with a process for coming up with innovative, hero-making, and profitable ideas on demand.Read More

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  • Product Description

    Proven techniques for coming up with creative and profitable ideas every time! Everyone is naturally creative; the key lies in knowing how to tap into that inner creativity anytime, anywhere, and for any reason. Secrets from the Innovation Room explains how the creative process is learnable, just like any other skill.

    It debunks long-held myths and mysteries, replacing them with a step-by-step process for coming up with innovative, hero-making, and profitable ideas on demand.

  • 0071443754
  • 9780071443753
  • Kay Allison
  • 1 November 2004
  • McGraw-Hill Professional
  • Paperback (Book)
  • 180
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