Selling Hospitality: A Situational Approach Book + PRICE WATCH * Amazon pricing is not included in price watch

Selling Hospitality: A Situational Approach Book

Drawing from the insights of leading sales executives, Selling Hospitality: A Situational Approach discusses the changing hospitality sales profession, including the three emerging selling roles and when to use them. Transactional selling, consultative selling, and alliance selling are unique approaches that salespeople use depending on situational factors. This book will help you understand the new world of buyer-seller relationships and succeed in each sales situation.Read More

from£58.55 | RRP: £48.99
* Excludes Voucher Code Discount Also available Used from £18.10
  • 1401832814
  • 9781401832810
  • John C. Crotts, Richard G McNeill
  • 17 September 2005
  • Delmar Cengage Learning
  • Hardcover (Book)
  • 325
  • illustrated edition
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